Showcasing exceptional care homes with clarity and compassion
Royal Masonic Benevolent Institution (RMBI Care Co.) provides residential, nursing, and dementia care homes across England and Wales. Their website needed to help families make one of the most important decisions of their lives – choosing care with confidence.
Challenge
The previous site was content-heavy and difficult to navigate, making it hard for families to find key information about individual homes, facilities, and care options. RMBI required a modern site that combined empathy, usability, and trust.
Solution
We designed and developed a custom WordPress theme using ACF and the block editor, with a focus on accessibility and simplicity. Each care home has its own rich profile page, including facilities, imagery, and contact details. The navigation and filtering system were streamlined to guide users intuitively to relevant services and information.
Outcome
The result is a warm, accessible, and reassuring website that mirrors RMBI’s commitment to compassionate care – helping families make confident, informed choices.
Visit the site: