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Baby & Mum Sample Study

Supporting medical research through localised digital tools

The Baby & Mum Sample Study by Genomics tested 600 mother–baby pairs to discover the most effective method for newborn DNA sampling. Each participating hospital required its own secure and localised digital portal.

Challenge

Researchers needed an efficient way to collect participant information and share study materials across multiple hospital locations – all while maintaining compliance with strict data protection and ethics requirements.

Solution

We created a series of custom WordPress microsites, each tailored to the individual hospital’s branding and study logistics. Built with ACF and custom fields for participant forms and documentation, the sites enabled controlled access and consistent design while supporting local research teams.

Outcome

The localised network of sites streamlined participant management, improved compliance oversight, and supported the research team’s mission to advance neonatal genetic science.

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